GRIND SEO CASE STUDY

Grind SEO Case Study

We've worked alongside Grind since 2022, and they're another one of our all-time-favourite campaigns. Through close collaboration and a focus on good eCommerce SEO best practice, we crafted a winning SEO strategy and a partnership which is still going strong today.

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386%

increase in organic search revenue, Sep 2024 vs Sep 2022

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108%

increase in organic users Sep 2024 vs Sep 2022

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201%

increase in first page UK search rankings in Sep 2024 vs Sep 2022

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What Was The Strategy?

Developed a comprehensive blog strategy featuring engaging, actionable content like unique coffee recipes. This approach not only provided valuable insights for customers but also successfully captured non-branded traffic while showcasing new product releases.

Revamped collection pages with a focus on high-conversion commercial keywords, ensuring increased visibility and alignment with customer search intent. This helped attract the right audience and drive traffic to newly launched product ranges, boosting sales during critical periods.

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The Challenges

Unforseen Competition

Struggled to identify opportunities for driving non-branded traffic and effectively promoting new product launches.

Navigating Seasonal Challenges

Experienced seasonal sales dips, particularly during winter, alongside the challenge of managing stock arrivals.

Lacked a focused SEO strategy to boost rankings and capture commercial traffic during peak sales periods like Christmas.

increase in non-branded impressions since campaign start.

537%

increase in non-branded impressions since campaign start.

Brand new beauty and skincare brand REFY Beauty approached us with no internal SEO team, relying on basic Shopify SEO, and we helped them significantly grow their search visibility and organic traffic.

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558%

increase in clicks through to product pages

Damson Madder were finding it hard to compete as a smaller business in a market full of huge retailers with huge budgets. We helped them get their foot in the door.

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386%

increase in organic search revenue, Sep 2024 vs Sep 2022

We've been partnered up with GRIND for a number of years now, and have helped them growth their business substantially via organic search.

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year-over-year increase in clicks for important commercial terms

522%

year-over-year increase in clicks for important commercial terms

Bain and Gray, a boutique business support recruitment agency, came to us in early 2023 to address a big decline in organic search performance. We addressed this with an Award-Winning Local SEO strategy to get them back on top.

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529%

increase in organic revenue June 2025 compared to June 2023

We helped PRESS take their ecommerce SEO strategy up a notch, and helped them launch their new range of meal plans.

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303%

year-over-year increase in #1-3 UK keyword rankings

This is one of our favourite campaigns, which saw us blending technical SEO knowhow and SEO fundamentals to help catapult Fantasy Football Hub to the top of the league in half a season.

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83%

increase in organic revenue between July 2023 and July 2024.

We conducted an international SEO campaign for ProNails, a Belgium-based nail beauty brand, who wanted to improve their SEO on three different sites.

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367%

increase in first page rankings in the UK after 6 months.

Dr Stretch had a strong expertise in sports massage therapy, assisted stretching and strength training but were finding it challenging to communicate this to their customers and reach their target audience in Google. That's where we came in.

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202%

increase in position #1-3 keyword rankings in less than a year.

TouchNote, one of the nation’s favourite personalised cards brands reached out to us to help drive more traffic and conversions through Organic Search.

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174%

increase in organic traffic over the first 6 months.

We manage to exceed our own objectives as well as that of the Plaster Ceiling Roses team during the start of this partnership.

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440%

increase in top 10 keyword rankings over the course of the campaign.

Oppidan Education, a mentoring program specialising in helping kids study for entrance exams for schools as well as university, came to us in April 2023 to help them recover from a poorly handled website migration.

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78%

year-over-year increase in earwax removal bookings.

London Hearing Specialists are ear wax & hearing care experts. They entrusted us with the task of improving their organic search presence in locations across London for their hearing care services.

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60%

year-over-year increase in enquiries

Modus Fireplaces is a classic example of how adapting and fixing your site according to SEO best practices always results in big wins. These fixes proved to be a huge success and helped to generate more enquiries through Organic Search.

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1st page

ranking for ‘CNC Machines’

We helped Onefinity significantly grow their visibility and organic sales for their CNC machines and their extensive range of accessories.

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year-over-year increase in organic traffic

54.4%

year-over-year increase in organic traffic

RIXO is a vintage-inspired fashion brand based in London that creates limited-run, size-inclusive dresses, occasion wear and ready-to-wear pieces featuring bold prints, signature fabrics and crafted details.

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In-depth SEO audit

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Expert traffic analysis

Discover quick wins to boost  your visibility for your most valuable search terms

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Custom SEO roadmap

Get clarity and confidence with an SEO strategy aligned with your goals, industry, and unique challenges

Client success:

558%

increase in clicks through to product pages

"Damson Madder were finding it hard to compete as a smaller business in a market full of huge retailers with huge budgets. We helped them get their foot in the door."

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