Lily Mason

SEO Specialist

Born and raised in Bath, Lily pursued a degree in History and Archaeology at the University of Southampton in 2017 whilst working in the hospitality industry. As a former mixologist, she can make a mean espresso martini, even if she does say so herself.

About Lily

After university, Lily followed a passion for SEO by completing The Open University’s Digital Marketing course and worked as an SEO intern for a travel website before joining StudioHawk in 2022. Now residing in the garden of England, Kent, she is looking to swap the Roman pillars of Bath for the 3 pillars of Search Engine Optimisation.

In her spare time, you can find Lily roaming the English countryside horse riding (hopefully but not always) still horseback.

Anthony Barone

Managing Director & Co-Founder

Lorcan Fearon

Senior SEO Specialist & Operations Lead

Sophie Gibson

Technical SEO Director

See All Our Hawks

Latest SEO news.

The world of SEO moves fast. See how you can leverage what’s new to soar in search.

How to Rank in Google AI Mode: A Practical Guide for UK Businesses

Learn how to rank in Google AI Mode as a UK business. Practical steps covering content, technical SEO, and E-E-A-T to get cited in AI-generated answers.

Lorcan Fearon

13 April 2026

Learn how to rank in Google AI Mode as a UK business. Practical steps covering content, technical SEO, and E-E-A-T to get cited in AI-generated answers.

SEO 101

How To Do Keyword Research: A Practical Guide for UK Businesses

Learn how to do keyword research step by step. Find the right terms, understand search intent, and build a strategy that drives real UK organic traffic.

Anthony Barone

02 April 2026

Learn how to do keyword research step by step. Find the right terms, understand search intent, and build a strategy that drives real UK organic traffic.

Technical SEO

The Complete Shopify SEO Guide for UK Stores in 2026

Master Shopify SEO with this complete UK guide. Learn technical fixes, on-page optimisation, content strategy and link building to grow organic traffic.

Anthony Barone

02 April 2026

Master Shopify SEO with this complete UK guide. Learn technical fixes, on-page optimisation, content strategy and link building to grow organic traffic.

Content Marketing

Best Practices for SEO Copywriting: A Practical Guide for UK Businesses

Learn the best practices for SEO copywriting that help UK businesses rank higher and convert more visitors. Practical advice from StudioHawk's SEO experts.

Lorcan Fearon

02 April 2026

Learn the best practices for SEO copywriting that help UK businesses rank higher and convert more visitors. Practical advice from StudioHawk's SEO experts.

Why SEO Matters for AI Search in 2026

Unlock the secrets of AI SEO to boost your eCommerce visibility. Learn how to adapt traditional SEO practices for an AI-driven search landscape.

Lorcan Fearon

01 April 2026

Unlock the secrets of AI SEO to boost your eCommerce visibility. Learn how to adapt traditional SEO practices for an AI-driven search landscape.

check

In-depth SEO audit

Uncover weaknesses and opportunities to overtake the competition and gain market share

check

Expert traffic analysis

Discover quick wins to boost  your visibility for your most valuable search terms

check

Custom SEO roadmap

Get clarity and confidence with an SEO strategy aligned with your goals, industry, and unique challenges

Client success:

558%

increase in clicks through to product pages

"Damson Madder were finding it hard to compete as a smaller business in a market full of huge retailers with huge budgets. We helped them get their foot in the door."

Enter your details to book a consultation with our team of SEO experts.

(No middlemen. No juniors. No sales pitches. We promise.)

Lily Mason

About Lily

Meet our other hawks....

Latest SEO news.

Ready to grow faster with SEO?

Award-Winning SEO Agency