Sophie Gibson

Technical SEO Director
After graduating with a Graphic Design degree from Sheffield Hallam University, Sophie began working as a digital marketer at an independent retailer, where she was plunged into the e-commerce world and discovered the SEO industry. Since then, she has been agency-side in SEO for over five years, focusing on e-commerce and technical SEO.
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About Sophie

Her favourite place is knee-deep in data unravelling SEO problems in an audit or putting together a cracking report. When she’s not doing that, you can find her sharing her knowledge at conferences such as BrightonSEO.

 

She absolutely loves penguins and runs a penguin-themed e-commerce store for fun. Outside of that, you can find her playing board games, drinking real ale (sours are a particular favourite) or bouncing on a trampoline – but not at the same time of course.

Meet our other hawks....

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Anthony Barone
Managing Director & Co-Founder
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Lorcan Fearon
Senior SEO Specialist & Operations Lead
Itamar (1)
Itamar Blauer
Senior SEO Director

Latest SEO news.

The world of SEO moves fast. See how you can leverage what’s new to soar in search.
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Typing is no longer in vogue. Now, everybody wants to use their voice for searching. Here’s a crash course in voice search optimisation for eCommerce.
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23 March 2025
eCommerce SEO
If you own an eCommerce brand, you must implement eCommerce SEO. The amount of traffic, sales, customers, and brand awareness you're missing is vast.
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21 March 2025
eCommerce SEO
To get great rankings for your online store, you have to check the essentials on a regular basis. That means doing an eCommerce SEO audit.
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20 March 2025
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